Radiance Network
Unifying a 4-Location Network
Radiance Network ran four locations on four different systems — four ad accounts, four CRMs, four ways of doing everything. The chaos capped their growth. We unified it all into one coordinated engine, and the whole network grew.
$7.2M
Network revenue (from $4.8M)
-31%
Cost per lead
4
Locations unified
Client snapshot
Radiance Network
- Type
- Multi-Location Medical Aesthetics Group
- Location
- 4 locations across South Florida (HQ: Miami, FL)
- Size
- 4 locations, multi-provider
- Primary services
- Injectables, laser, body contouring, skin, wellness
- Engagement
- Scale package — full ecosystem
The background
About Radiance Network
Radiance Network had grown to four locations — and growth had created chaos. Each location ran its own ad account, its own CRM, and its own version of the brand. Leadership had no unified view of what was working anywhere.
At $4.8M in annual network revenue, the group was successful but stalling. The fragmentation meant duplicated spend, locations competing against each other, and no way to scale what worked across the network. They needed one partner to think at the network level and execute locally.
The challenge
The Problem — Four Locations, Four Systems
Every location operated as its own island. The network paid for that fragmentation every single month.
Fragmented Operations
- Four ad accounts, four CRMs, four review strategies.
- No standardization, no shared learning, and no single source of truth.
Internal Competition
- Locations bid against each other on the same keywords and audiences, driving up costs and wasting budget the network couldn't see.
No Network Visibility
- Leadership couldn't compare locations, spot what worked, or scale it.
- Every decision was made blind, location by location.
Inconsistent Brand
- Patients experienced a different Radiance at each location — different messaging, different follow-up, different quality of presence.
The solution
The Solution — One Network, One System
We unified Radiance into a single coordinated engine — shared intelligence and standards at the network level, tailored execution at each location.
Unified Paid Media
We consolidated all four ad accounts into one coordinated structure with location-specific campaigns — ending the internal competition.
- Geo-fenced campaigns per location radius
- Shared negative-keyword lists network-wide
- Unified tracking with location-level attribution
- Budget rebalanced in real time across locations
Network budget map
Image placeholderPer-Location Local SEO
Each location got its own local SEO program while the network domain built authority that lifted all four.
- 4 Google Business Profiles optimized and managed
- Location-specific service pages and schema
- Citation and NAP consistency across directories
- Centralized review generation per location
Map-pack coverage, all 4
Image placeholderCentralized CRM & Reporting
One CRM and one dashboard for the whole network — so leadership can finally see, compare, and scale what works.
- Single CRM across all four locations
- Cross-location lead routing and tracking
- Network dashboard: spend, leads, bookings by site
- Standardized automations deployed everywhere
Network dashboard
Image placeholderThe results
The Results — The Whole Network Wins
Aggregate results across all four locations after the first year.
Network annual revenue
+50%Cost per lead
-31%Locations in the map pack
Full coverageWasted / duplicated spend
Competition endedLead-to-booking rate
+88%Leadership visibility
Full transparencyKey milestone — Within 90 days, leadership had one dashboard for the entire network — and could finally scale a winning location's playbook to the other three.
What we deployed
Services we deployed for Radiance Network
Running Multiple Locations? Unify Them.
Multi-location growth dies in fragmentation. We build one coordinated system — network intelligence, local execution — so every location wins. Let's map yours.
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